Revealed... the NEW Way to Boost Your Website’s Conversion Rates

Why You Need This Product

Use this section to describe the most important benefit of your product and make sure to describe it in such a way that it's clear who the ideal customer or user for this product is. 

Keep this section short and to the point. Use text highlights like this to make it more skimmable.

Keep in mind that many visitors won't watch your sales video or will scan through some of the text before deciding whether to watch it or not. For these visitors, it's very important to have a way to find out whether your product is really suitable for them or not.

The Feature Highlights

Feature Heading 1

Use this section to highlight the main features and/or main benefits of your product.

Second Feature Heading

This section is designed to give your visitor a quick overview of the highlights that set your product apart.

road

Another Feature Title

It's important that this section is easily skimmable. Leave more in-depth descriptions for later.

4th Feature Heading

You can easily duplicate this layout to add more features or remove a row to highlight fewer features.


This is a Multi-Purpose Text Section

Need to describe something in more detail? Want to tell a story to help your visitor connect with you and your brand? Want to highlight some example use cases? Looking to describe the pain point your product solves? This text section is where all this story-telling and copywriting belongs.


You can duplicate this section and use it in multiple places on your sales page, wherever you need to elaborate on something.


Note: keep your paragraphs short to avoid the "wall of text" effect and mix things up with text highlights and sub headings.

Get instant access to {product name} now!

This is your "buy now" area. Represent your product visually, to make it more tangible. Describe in clear terms what your visitor will get when they make the purchase.

5 Simple Steps to...

Boost Your Website's Conversion Rate

What our customers are saying:

Best part of the testimonials goes here...

Display testimonials here and make them more skimmable by adding a teaser or the best part from the testimonial as a headline. A good testimonial can make all the difference to your conversion rates.

DANA MOORE  //  Designer

The best kinds of testimonials are...

The best kinds of testimonials are ones that tell a small story and include specific details. This is much more powerful than a generic testimonial that simply say "I love this product!" or something similarly vague.

MARC JACOBS  //  Business Analyst

Here Comes Another Text Section

As mentioned before, these text sections are multi-purpose. At this point on the page, we've highlighted the main features, introduced the product and presented some social proof. Many readers will still need a lot more convincing before they are ready to buy.


A text section like this is great for describing your product in detail and telling a story about the benefits it will bring to a customer. It is also a good idea to address potential objections that are on your reader's mind (e.g. "will this really work for me?") in text sections like this.

Product Overview Section

The purpose of this section is to provide an overview of your product. This could be an outline of chapters in your ebook, lessons in your course, modules in your coaching program etc. The reader should come away from this with a very clear idea of what they will get for their money.

  1. 1
    Describe the 1st chapter, module or part of your product here. Try to keep the description concise but interesting. It's better to say something interesting in few words than to try and describe every aspect of something at the risk of boring your reader.
  2. 2
    Think of "teaser" when writing these descriptions. A good description gives a hint about your product. It makes the reader curious, but it leaves a gap - a little mystery - instead of revealing everything.
  3. 3
    You can add as many chapters as you need. Just duplicate the entire columns row to add new chapters/modules and adjust the text accordingly. The list shouldn't feel endlessly long, but don't shy away from presenting a dozen chapters.

MARC JACOBS  //  Author


In this section, introduce the author, creator, teacher or face of the brand. Help your audience connect with you on a more personal level and show them that there's a person behind it. It feels better to buy from a person than from a faceless, corporate brand.


You don't need to tell your life story. Just explain what qualifies you and why you care and add a personal detail or two.

Marc Jacobs

Join Over 3,000 Happy Customers

More testimonials? Add them here!

You almost can't have too many testimonials. However, no one wants to read through one endless list of them. That's why it's a good idea to spread testimonials through multiple sections on the page. That way, your copy and the social proof from testimonials take turns in convincing your reader.

Andy Murray  //  Photographer

Best part of the testimonials goes here...

Display testimonials here and make them more skimmable by adding a teaser or the best part from the testimonial as a headline. A good testimonial can make all the difference to your conversion rates.

Julia Stone  //  Blogger

The best kinds of testimonials are...

You almost can't have too many testimonials. However, no one wants to read through one endless list of them. That's why it's a good idea to spread testimonials through multiple sections on the page. That way, your copy and the social proof from testimonials take turns in convincing your reader.

Peter Dawson  //  It Consultant

The Best Time to Start Getting {Benefit} is Now!

This is your main product purchase section on the page. Here is where you add your strongest call to action. Remind your reader of the main benefit that your produt will bring to their lives and tell them in no uncertain terms to click that button and get started.

5 Simple Steps to...

Boost Your Website's Conversion Rate

lock

Secure Checkout

100%
MONEY BACK GUARANTEE
star
star
star

100% Satisfaction Guarantee

You are fully protected by our 100% Satisfaction-Guarantee. If you don't get [a specific benefit that your product promises] by [a specific span of time in which you guarantee your product to yield results], just let us know and we'll send you a prompt refund.

Marc Jacobs

Frequently Asked Questions

Write the question here.​​​​

What if I'm not good at copywriting?

How can I get this landing page template?

Will this landing page work for me?

What if my product isn't a digital product?

What are the right questions to add here?

© 2019, Standort.plus Digital Agentur GmbH

SEPARATOR BACKGROUND SECTION

Bright Smart #01

Revealed... the NEW Way to Boost Your Website’s Conversion Rates

Why You Need This Product

Use this section to describe the most important benefit of your product and make sure to describe it in such a way that it's clear who the ideal customer or user for this product is. 

Keep this section short and to the point. Use text highlights like this to make it more skimmable.

Keep in mind that many visitors won't watch your sales video or will scan through some of the text before deciding whether to watch it or not. For these visitors, it's very important to have a way to find out whether your product is really suitable for them or not.

The Feature Highlights

Feature Heading 1

Use this section to highlight the main features and/or main benefits of your product.

Second Feature Heading

This section is designed to give your visitor a quick overview of the highlights that set your product apart.

road

Another Feature Title

It's important that this section is easily skimmable. Leave more in-depth descriptions for later.

4th Feature Heading

You can easily duplicate this layout to add more features or remove a row to highlight fewer features.


This is a Multi-Purpose Text Section

Need to describe something in more detail? Want to tell a story to help your visitor connect with you and your brand? Want to highlight some example use cases? Looking to describe the pain point your product solves? This text section is where all this story-telling and copywriting belongs.


You can duplicate this section and use it in multiple places on your sales page, wherever you need to elaborate on something.


Note: keep your paragraphs short to avoid the "wall of text" effect and mix things up with text highlights and sub headings.

Get instant access to {product name} now!

This is your "buy now" area. Represent your product visually, to make it more tangible. Describe in clear terms what your visitor will get when they make the purchase.

5 Simple Steps to...

Boost Your Website's Conversion Rate

What our customers are saying:

Best part of the testimonials goes here...

Display testimonials here and make them more skimmable by adding a teaser or the best part from the testimonial as a headline. A good testimonial can make all the difference to your conversion rates.

DANA MOORE  //  Designer

The best kinds of testimonials are...

The best kinds of testimonials are ones that tell a small story and include specific details. This is much more powerful than a generic testimonial that simply say "I love this product!" or something similarly vague.

MARC JACOBS  //  Business Analyst

Here Comes Another Text Section

As mentioned before, these text sections are multi-purpose. At this point on the page, we've highlighted the main features, introduced the product and presented some social proof. Many readers will still need a lot more convincing before they are ready to buy.


A text section like this is great for describing your product in detail and telling a story about the benefits it will bring to a customer. It is also a good idea to address potential objections that are on your reader's mind (e.g. "will this really work for me?") in text sections like this.

Product Overview Section

The purpose of this section is to provide an overview of your product. This could be an outline of chapters in your ebook, lessons in your course, modules in your coaching program etc. The reader should come away from this with a very clear idea of what they will get for their money.

  1. 1
    Describe the 1st chapter, module or part of your product here. Try to keep the description concise but interesting. It's better to say something interesting in few words than to try and describe every aspect of something at the risk of boring your reader.
  2. 2
    Think of "teaser" when writing these descriptions. A good description gives a hint about your product. It makes the reader curious, but it leaves a gap - a little mystery - instead of revealing everything.
  3. 3
    You can add as many chapters as you need. Just duplicate the entire columns row to add new chapters/modules and adjust the text accordingly. The list shouldn't feel endlessly long, but don't shy away from presenting a dozen chapters.

MARC JACOBS  //  Author


In this section, introduce the author, creator, teacher or face of the brand. Help your audience connect with you on a more personal level and show them that there's a person behind it. It feels better to buy from a person than from a faceless, corporate brand.


You don't need to tell your life story. Just explain what qualifies you and why you care and add a personal detail or two.

Marc Jacobs

Join Over 3,000 Happy Customers

More testimonials? Add them here!

You almost can't have too many testimonials. However, no one wants to read through one endless list of them. That's why it's a good idea to spread testimonials through multiple sections on the page. That way, your copy and the social proof from testimonials take turns in convincing your reader.

Andy Murray  //  Photographer

Best part of the testimonials goes here...

Display testimonials here and make them more skimmable by adding a teaser or the best part from the testimonial as a headline. A good testimonial can make all the difference to your conversion rates.

Julia Stone  //  Blogger

The best kinds of testimonials are...

You almost can't have too many testimonials. However, no one wants to read through one endless list of them. That's why it's a good idea to spread testimonials through multiple sections on the page. That way, your copy and the social proof from testimonials take turns in convincing your reader.

Peter Dawson  //  It Consultant

The Best Time to Start Getting {Benefit} is Now!

This is your main product purchase section on the page. Here is where you add your strongest call to action. Remind your reader of the main benefit that your produt will bring to their lives and tell them in no uncertain terms to click that button and get started.

5 Simple Steps to...

Boost Your Website's Conversion Rate

lock

Secure Checkout

100%
MONEY BACK GUARANTEE
star
star
star

100% Satisfaction Guarantee

You are fully protected by our 100% Satisfaction-Guarantee. If you don't get [a specific benefit that your product promises] by [a specific span of time in which you guarantee your product to yield results], just let us know and we'll send you a prompt refund.

Marc Jacobs

Frequently Asked Questions

Write the question here.​​​​

What if I'm not good at copywriting?

How can I get this landing page template?

Will this landing page work for me?

What if my product isn't a digital product?

What are the right questions to add here?

SEPARATOR BACKGROUND SECTION

Bright Smart #02

5 Simple Steps to Start Boosting Your Website’s Conversion Rates


5 Simple Steps to...

Boost Your Website's Conversion Rate

  • check
    Revealed: the simple method you must apply before you build any new landing page, homepage or layout.
  • check
    Get the copywriting hacks that will turn your pages and content from boring to "take my money!" riveting.
  • check
    Discover why the most profitable online businesses use landing pages & how you can do the same, to your advantage!

Sign up below to get instant access to this free guide:

What others are saying about this guide:

Best part of the testimonials goes here...

Display testimonials here and make them more skimmable by adding a teaser or the best part from the testimonial as a headline. A good testimonial can make all the difference to your conversion rates.

DANA MOORE  //  Designer

The best kinds of testimonials are...

The best kinds of testimonials are ones that tell a small story and include specific details. This is much more powerful than a generic testimonial that simply say "I love this product!" or something similarly vague.

MARC JACOBS  //  Business Analyst

SEPARATOR BACKGROUND SECTION

Bright Smart #03

Please Confirm Your Email Address

Thank you for signing up! Just one more thing before we can send you the download link:

envelope

Check your email inbox

Go to the inbox of the email address you used to sign up on the previous page.

envelope-open

Open the confirmation email

Find the email sent by us. It has the subject line "Subject Line Here" and is sent from "From Name Here".

mouse-pointer

Click on the confirmation link

Once you click on the link in the email, your address is confirmed and we'll send your download immediately.

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Bright Smart #04


You’ve Successfully Reserved Your Seat for the Live Webinar!

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Save the date:​​​

The webinar is taking place on 01.01.2001 at 12:00 PM Eastern time.

Share it with your friends & followers!

Help others discover our training as well:

Don't miss out on this...

Here's a post from our blog that will help you "warm up" for the webinar topic:

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Revealed... the NEW Way to Boost Your Website’s Conversion Rates Why You Need This ProductUse this section to describe the most important benefit of your product and make sure to describe it in such a way that it's clear who the ideal customer or user for this product is. Keep this section short and to the point. Use text highlights like this to make it more skimmable.Keep in mind that many visitors won't watch your sales

SEPARATOR BACKGROUND SECTION

Bright Smart #05


Get the Workbook to Take Your Website's Conversion Rates to the Next Level!

5 Simple Steps to

Boost Your Website's Conversion Rate

FREE Video Guide Reveals...

We've put together the most comprehensive video guide to converison rate boosting your business. It contains the exact methods we have tried and tested in some of the most competitive markets. If it works for us, it will  work for you!

  • check
    Revealed: the simple method you must apply before you build any new landing page, homepage or layout.
  • check
    Get the copywriting hacks that will turn your pages and content from boring to "take my money!" riveting.
  • check
    Discover the secrets to creating & testing ultra effective landing pages.

This guide will teach you:

rocket

Feature Heading 1

Use this section to highlight the main features and/or main benefits of your product.

diamond

Second Feature Heading

This section is designed to give your visitor a quick overview of the highlights that set your product apart.

road

Another Feature Title

It's important that this section is easily skimmable. Leave more in-depth descriptions for later.

trophy

4th Feature Heading

You can easily duplicate this layout to add more features or remove a row to highlight fewer features.

What others are saying about this guide:

Add some kick-ass testimonials in this section

You almost can't have too many testimonials. A great testimonial should have an image and a heading, which contains a teaser or the best part from the testimonial. This kind of social proof almost always leads to a conversion lift.

Andy Murray  //  Photographer

Best part of the testimonials goes here...

Display testimonials here and make them more skimmable by adding a teaser or the best part from the testimonial as a headline. A good testimonial can make all the difference to your conversion rates.

Dana Moore  //  Designer

The best kinds of testimonials are...

The best kinds of testimonials are ones that tell a small story and include specific details. This is much more powerful than a generic testimonial that simply say "I love this product!" or something similarly vague.

Peter Dawson  //  It Consultant

All this can be yours, right now, for free! It's time to take action now and transform how effective your website is for your business & your bottom line!

SEPARATOR BACKGROUND SECTION

Bright Smart #06


Sorry, the webinar is already over...

The webinar you signed up for has already taken place. Sign up below to get on our mailing list and we'll notify you about our next webinar.

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SEPARATOR BACKGROUND SECTION

Bright Smart #07

TIME LEFT BEFORE THIS WEBINAR REPLAY IS REMOVED:

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The Simple, 5-Step Process to Boost Your Website’s Conversion Rates

Watch the webinar replay to discover...

This is a text section where you should describe the webinar content in a couple of paragraphs. Keep in mind that not everyone who comes to this page will instantly start watching the video. It's a good idea to describe some of the highlights here, to entice people to start (and keep) watching.


This part doesn't have to be long. The webinar content should do most of the talking. But a few teasers will lead to higher engagement on the video.

Your host:

Marc Jacobs, CEO of CorpSoft

Include a quote from the host or guest expert here. This section helps create a more personal connection and can be used to emphasize the expertise of the host.

Why wait?

The webinar replay is available only for a short time - and so is the special offer that goes along with it. Don't hesitate, grab your special offer now and start transforming your business!

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Bright Smart #08


The 5 Steps to Boosting Your Website’s Conversion Rates

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Text Section About the Webinar

This is a text section where you should describe the webinar content in a couple of paragraphs. Keep in mind that not everyone who comes to this page will already be sold on staying on to watch the webinar. It's a good idea to describe some of the highlights here, to entice people to keep watching.


This part doesn't have to be long. The webinar content should do most of the talking. But a few teasers will lead to higher engagement in your audience.

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Bright Smart #09

5 Simple Steps to Boost Your Website’s Conversion Rates

5 Simple Steps to...

Boost Your Website's Conversion Rate

Enter your name and email address below and get instant access to your product.

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You Have Successfully Signed Up!

Get Your Download Here:

5 Simple Steps to...

Boost Your Website's Conversion Rate

If you enjoy this free report, please help us spread the word about it:

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Bright Smart #11


Revealed: the Simple 5 Step Process that Will Take Your Website's Conversion Rates to the Next Level

Your Host:


Marc Jacobs

CEO, CorpSoft

Webinar Date:


20

APRIL

9:00 PM

Eastern

What you’ll discover on this webinar:

  • The simple method you must apply before you build any new landing page, homepage or layout. This is the most important step to ensure that you aren't wasting your time.
  • Get the copywriting hacks that will turn your pages and content from boring to "take my money!" riveting. And yes: you can do this even if you aren't a professional copywriting geek.
  • Why the most profitable online businesses use landing pages & how you can do the same, to your advantage! Plus: watch live how easy it is to copy the principles and strategies from top landing pages, for your own site.

Time left until registration closes:

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Places on the live webinar are limited! Reserve your seat now and join us live for the webinar that will change the way you think about conversion rate optimization...

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